price war

noun

: commercial competition characterized by the repeated cutting of prices below those of competitors

Examples of price war in a Sentence

The airlines are engaged in another price war.
Recent Examples on the Web China’s Alibaba has ignited an AI price war by slashing the cost of using its Tongyi Qwen large language models. David Meyer, Fortune, 21 May 2024 Both domestic and foreign automakers — including Honda Motor Co. and Nissan Motor co. — have struggled in recent months as a price war rages on. William Gavin, Quartz, 17 May 2024 The industrywide price war on electric autos has become a major concern for investors. Sheryl Estrada, Fortune, 10 May 2024 But the price war with Tesla and others has taken a toll. Andrew J. Hawkins, The Verge, 9 May 2024 Tesla’s net profit dropped 55% year-on-year last quarter as a price war in the U.S. and China eats into margins. Alan Murray, Fortune, 24 Apr. 2024 Automakers in China are already engaging in price wars to boost sales—and a protectionist backlash in Europe and the U.S. (as well as consumer preference for hybrids) could close off those markets to Chinese cars. Lionel Lim, Fortune Asia, 24 Apr. 2024 While cooling macro pressures are partly to credit with the fall in prices, shoppers can also thank a price war between the U.K.’s biggest retailers, according to BRC Chief Executive Helen Dickinson. Ryan Hogg, Fortune Europe, 2 Apr. 2024 Competition has only grown fiercer in recent months, as EV makers restart last summer’s price war and offer greater incentives and slash price tags to lure customers. William Gavin, Quartz, 27 Mar. 2024

These examples are programmatically compiled from various online sources to illustrate current usage of the word 'price war.' Any opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback about these examples.

Word History

First Known Use

1895, in the meaning defined above

Time Traveler
The first known use of price war was in 1895

Dictionary Entries Near price war

Cite this Entry

“Price war.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/price%20war. Accessed 28 May. 2024.

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